Zenithis a Swiss watch manufacture started in 1865 by Georges Favre-Jacot at the age of 22,
in Le Locle in the canton of Neuchâtel. Georges created the concept of a Manufacture by bringing all the artisan watchmakers, that used to work from their homes, under the same roof thus immensely improving quality control and cutting design and manufacturing times.
Zenith has a long reputation for the quality and precision of their watches, with over 1,565 1st-place precision awards to date. Zenith, is one of the few Swiss watch brands that make their own mechanical movements - the Elite (standard movement) and the El Primero (chronograph).
"El Primero" chronograph movement(1969), setting the standard for mechanical excellence. It was the first chronograph caliber with integrated automatic winding and is also the fastest chronograph in existence, beating at 36000 alternations per hour (compared to the more typical 28000) making it also the most precise in the world. The Zenith El Primero is also the only mechanical chronograph that can measure short time intervals to 1/10 of a second.
At the same time that Zenith introduced it's greatest movement, quartz arrived to the watch world, an invention that would almost destroy the traditional swiss watch industry in the subsequent years. Zenith takes on the quartz challenge, preserving its precious tooling and waiting for the inevitable comeback of the mechanical movements. While many watch manufacturers ceased to exist during this rough years, Zenith was able to persist in part thanks to supplying its "El Primero" movement to other prestigious watch makers, the most famous being the Rolex Daytona.
Presently, Zenith markets 10 watch lines, including the Chronomaster, Class, Port-Royal, Vintage, Defy, Star, Baby Doll, Queen of Love, Glam'Rock, Starissime.